MENA Impact Studio

From a Bamboo Toothbrush to an Eco-Friendly Products Venture #12

From a Bamboo Toothbrush to an Eco-Friendly Products Venture

Join us for a special episode of Impact Talk, in partnership with Advanced Media. This series spotlights inspiring UAE entrepreneurs who are driving positive change. Today, we’re joined by Namrata Budhraja, co-founder of Shift Eco, a comprehensive platform for eco-friendly products dedicated to building a community of conscious consumers. Shift Eco empowers individuals to make sustainable choices, educates them on environmental responsibility, and guides businesses towards adopting greener practices.

In this episode, you will gain insights on:

  • Namrata’s journey.
  • The inspiration behind Shift Eco.
  • The challenges and triumphs of running a purpose-driven business in today’s market.
  • Insights into the future of sustainability entrepreneurship in the UAE.

Guest Bio:

Namrata Budhraja is the co-founder of Shift Eco, a pioneering platform for eco-friendly products in the UAE. With a background in HR consulting, Namrata discovered her passion for sustainability during a nationwide sustainability education project in Saudi Arabia. Together with her sister-in-law and co-founder, Sukriti, Namrata embarked on a mission to educate consumers and organizations about sustainable living and provide accessible alternatives to conventional products. Through Shift Eco, Namrata aims to inspire positive change and promote a conscious community dedicated to environmental stewardship.

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